Internet Marketing: Building Advantage in the Networked Economy

Type
Book
Authors
Mohammed ( Rafia A. )
Fisher ( Robert J. )
Jaworski ( Bernard J. )
Paddison ( Gordon J. )
 
ISBN 10
0071232591 
ISBN 13
9780071232593 
Category
MARKETING  [ Browse Items ]
Publication Year
2004 
Publisher
Pages
743 
Subject
Internet marketing  
Description
xxxi, 743p.: ill., 25cm, pbk
 
Biblio Notes
New York: McGraw-Hill, 2004  
Number of Copies

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