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Category:
MARKETING
[
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Page 1 of 7
Title
Authors/Editors
Publisher
Type
Copies
Competitive SME: Building Competitive Advantage through Marketing Excellence for Small to Medium Sized Enterprises
Year
:
2013
ISBN
:
0749468505
ISBN 13
:
9780749468507
Call No
:
HF
5415
.13
.H667
2013
Hood, David James
Kogan Page
Books
3
501 Killer Marketing Tactics to Increase Sales, Maximize Profits, and Stomp Your Competition
Edition
:
2nd
Year
:
2010
ISBN
:
0071740635
ISBN 13
:
9780071740630
Call No
:
HF
5415
.F397
2010
Feltenstein, Tom
McGraw-Hill Education
Books
1
Cases in Marketing Management
Year
:
2012
ISBN
:
1412996031
ISBN 13
:
9781412996037
Call No
:
HF
5415
.I3
.C33
2012
Clow, Kenneth E.
Baack, Donald E.
SAGE Publications, Inc
Books
1
Strategic Marketing
Edition
:
9th
Year
:
2009
ISBN
:
0071263357
ISBN 13
:
9780071263351
Call No
:
HF
5415
.I35
.C72
2009
Cravens, David W.
Piercy, Nigel
McGraw-Hill
Books
1
The Ultimate Small Business Marketing Toolkit: All the Tips, Forms, and Strategies You'll Ever Need!
Year
:
2008
ISBN
:
0071477187
ISBN 13
:
9780071477185
Call No
:
HF
5415
.I3
.G58
2008
Goldstein, Beth
McGraw-Hill Education
Books
1
30-Minute Social Media Marketing: Step-by-step Techniques to Spread the Word About Your Business
Year
:
2011
ISBN
:
0071743812
ISBN 13
:
9780071743815
Call No
:
HF
5415
.I265
.G86
2011
Gunelius, Susan
McGraw-Hill Education
Books
1
Customer Service: A Practical Approach
Edition
:
5th
Year
:
2010
ISBN
:
0135109310
ISBN 13
:
9780135109311
Call No
:
HF
5415
.5
.H289
2010
Harris, Elaine K.
Pearson Education
Books
1
Marketing Management
Edition
:
14th
Year
:
2009
ISBN
:
0131357972
ISBN 13
:
9780131357976
Series
:
Pearson Horizon Editions
Call No
:
HF
5415
.K68
2009
Kotler, Philip
Keller, Kevin Lane
Pearson Prentice Hall
Books
2
Strategic Marketing Management: A Process Based Approach
Year
:
2010
ISBN
:
1844800008
ISBN 13
:
9781844800001
Call No
:
HF
5415
.I3
.M69
2010
Luiz Moutinho
Geoff Southern
Cengage Learning EMEA
Books
1
Basic Marketing: A Marketing Strategy Planning Approach
Edition
:
18th
Year
:
2011
ISBN
:
0071221107
ISBN 13
:
9780071221108
Call No
:
HF
5415
.I3
.M369
2011
Perreault
Cannon
McCarthy
McGraw-Hill/Irwin
Books
2
1
2
3
4
5
6
7